Calgon, Take Me Away

Remember those commercials for Calgon bubble bath? A stressed out mom shouts “Calgon, take me away!” just as all of her responsibilities are bubbling up to a head. I remember laughing at that commercial when I was a kid. It seemed so silly, or “dorky” as I actually called it. I can sympathize a little more with the mom nowadays, but I still scoff at the advertising. Some days, some weeks, even some hours out of a day need something far more potent than bubble bath to take away the stress. And anyways, what mother can actually spend more than a minute or two in the bathroom alone before they are interrupted? Clearly that was a commercial conceptualized by men who know nothing about women and the pressures we all face.


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