Social Facebook Archives

How to build Messenger Bots ?

Kohli Social Facebook April 14, 2019April 14, 2019 0 Comment

Facebook announced few ago years the arrival of bots on its messaging platform Messenger and since then it has proved it’s worth again and again for brands.

Chatbots are being now used by almost every company to improve its customer service.

So, the question which will be coming to your minds right now will be what are these bots. Basically, these bots offer a way to organize customer service functions. Instead of waiting on hold to speak up with an agent, customers can chat to a bot to get answers to some pretty basic questions.

Customers can simply click the “Message” button on your page and can start interacting with a bot. With right chatbot in place, virtually any customer interaction can take place and automated in messenger.

Why bots are important

Chatbots are now a most important component of marketing as it keeps care of customer interaction and customer satisfaction is important in marketing.

Bot reduces workload for staff so they can solve more serious issues
They are available for 24/7/365, even when your staff is not there
Letting customer get answers quickly and easily, increasing convenience for them

How to get started

You must be thinking it will be too hard because you need to learn coding and what all but no now bot’s can be built by anyone.

Tools like Chatfuel makes your work easy where you can just make and deploy both within 7 minutes.

The first requirement is that you need a basic or well ready Facebook page.

Sign Up for Chatfuel

The first step is to visit chatfuel.com and click “Get Started For Free” button on the homepage and it will ask you to log in using your Facebook account and after that it will ask you to grant access to your to access your public profile and email address.

Link your Page

After you have successfully connected your Facebook page the next step is to link your page for which you want to build the bot. Click the “Connect” button showing on your dashboard to link your page.

Now real work starts.

Create a greeting

You have to show your customers how mannered your bot is and to show he inherited some good manners from your brand ideology what’s best then greeting with them a nice message.

Go back to your Facebook page and click Settings -> Messaging
Set the Show a Messenger Greeting switch to Yes
Click Change
Enter your welcome message into the box, and click Save

Now whenever someone clicks “Message” they will be greeted with the messaged which you have written there.

Create a welcome message

Whenever a session gets initiated your user will be shown a welcome message. This is where you can greet them more personally.

In your Chatfuel dashboard, click Welcome Message
Add your desired copy to the box—for example, “Hi {{first name}}, how can I help you?”

That’s it now if you want you can test it yourself to be foolproof.

Create a default reply

Sometimes even chatbot gets a question out of the course and they won’t be knowing what to answer so instead of keeping it blank give it a default answer which it’ll be sending every time they get an out of the course question.

In your Chatfuel dashboard, click the Default Answer
Change the placeholder text to something more friendly (“Sorry, I’m still learning the ropes. Please try again!”)

Your changes are saved.

Make most of the AI

The true power of chatbot’s lie in their “Artificial Intelligence” mechanism to fully understand the customers. This software uses keywords to train AI.

From the Chatfuel dashboard, select Set Up AI -> Add AI Rule
Enter a keyword that you expect your customers to use like ‘Order’ in the If User Says Something Similar To box
In the accompanying Bot Replies with Text box, enter a useful reply like “All orders over $10 qualify for free shipping. You can find out more about our shipping policies here,” along with a link to your shipping info page.
Keep repeating this process for as many keywords as you like. Because these changes are made in real time, you can test chatbot responses as you go.

Add a Message button on your Page

Here are steps to add “Message” button on your page.

Go back to Facebook and click Add a Button
In the popup window, select Contact You and Send Message
When asked where the button should send people, select Messenger
The Send Message button is now displayed on your page—try clicking it to launch your Facebook Messenger chatbot.

It’s done now you start experimenting with your bot and keep your customers happy.

How to create a Fan page on Facebook?

Kohli Social Facebook March 6, 2019March 8, 2019 0 Comment

You have definitely come across a lot of fan pages on Facebook, have you ever wondered what they get out of it. They are using that page to earn money and hence they grow their page on Facebook.

People create their page out of their interest and invest their time and efforts to it.

So as you have landed here that means you are planning to set up a fan page and this article will help you to create a Fan page and will even give you tips to make it a successful one.

So be ready to follow some quick steps that will make the page ready in no time. Let’s move on with it.

Click on create a Page.

You have to start the journey by clicking on the green button that says ‘’Create a Page’’. Once you have clicked on it, you will have to choose the category for your business. The page category is provided which includes Company, Organization, Public figure, etc. Select one that is appropriate for your page and match to you. Once you have selected it, you will be asked to fill in some more details that may include sub-category after filling in the required details, click on ‘’I agree to the given terms and condition’’ and finally click’’ Get Started’’. Here is how to hack an Instagram account in 2019.

Now give your page a name and all the required identity details.

The page name is very important as it is something by which people will know you and search for you. Give it a nice, catchy and user-friendly name. Put up an attractive profile picture and fill in the about us or your bio detail. Never forget to include your website URL if you are having one this makes your page more authentic and even drive-in traffic to your website. Through these details you will be known to your audience, so invest your time in curating content that communicates well with your audience.

Now it’s time to fill up your page.

Be regular in posting new contents daily. Your page should be always active, hence use your imagination to put up content that is interesting for the user to read and interact with and at the same time relevant to your page. Focus on curating different types of content that include Post, Status, images, videos that add on to your following and also tells the audience a story about your page.

Make use of the Admin Panel.

As an administrator take the advantage of the admin panel, it will give you all insight about your page, any new interaction made with your page and will also make you realize how well your page is doing and where should it improve. It also gives you a feature to invite people to like your page by using the ‘’Build in Audience’’ navigation option.

Promote your Page

Once you have done all the set up promote your page through organic as well as paid promotion to make it visible to a larger audience,

One can promote their page organically by referring it on your friend’s page, build in connection with people who already have a larger connection so that they can help you in your journey. In short do Cross Promotion. Interested user can also do paid promotion to reach a larger audience in less time.

They were steps to create a fan page and now as you know how to create one, put all your imaginations into work and create a wonderful page. Also creating a page will not take you anywhere, one should be dedicated to their page and pamper it daily so that it turns out to be one of the most amazing pages on Facebook.